Digital Dubai has announced the city’s participation in GITEX EUROPE x Ai Everything 2025, taking place at Messe Berlin from May 21 to 23, featuring high-level attendance from across Europe and the globe. As the organizer of the Dubai Pavilion, Digital Dubai aims to highlight the city’s digital achievements, affirming its global leadership in this sector and facilitating meaningful interaction and knowledge exchange among global innovators attending the event.
The Dubai Pavilion will showcase 12 key government and private entities, including Digital Dubai, Dubai Police, the General Directorate of Identity and Foreigners Affairs, Dubai Civil Defence, DIFC Courts, the Dubai Electronic Security Center, the Dubai Department of Economy and Tourism, Dubai Customs, the Dubai Future Foundation, and the Mohammed Bin Rashid Space Centre, alongside e& and Emaratech as Platinum Partners.
Advancing digital innovation
Commenting on the participation, His Excellency Hamad Obaid Al Mansoori, director general of Digital Dubai, said: “Global engagement has always been a cornerstone of Dubai’s digital transformation journey, as reflected in our active participation in international platforms and events like GITEX EUROPE. Our leadership has consistently affirmed that Dubai’s experience is a model to be shared with the world, and we are pleased to present our achievements at GITEX EUROPE – offering insights that others can benefit from and build upon globally.
“GITEX EUROPE is a valuable opportunity to explore leading global practices in digitalization, artificial intelligence, and data utilization in support of the Sustainable Development Goals. Dubai brings a wealth of experience to this space, and we look forward to showcasing it through a diverse portfolio of products and initiatives at the Dubai Pavilion.”
His Excellency added: “We attach exceptional importance to global partnerships, as they are a vital part of our strategy to ease the lives of people and businesses and to realize our vision of digitalizing life in Dubai. GITEX EUROPE presents a valuable opportunity to connect with potential partners in relevant fields. We are confident that the entities participating under the Dubai Pavilion will offer a vivid showcase of the city’s progress in adopting and leveraging digital technologies – especially artificial intelligence – to serve society.”
Exemplary showcase
One of the key offerings featured by Digital Dubai at the pavilion is Dubai Dashboard, a unified city-wide dashboard providing decision-makers with a 360-degree real-time view of data and indicators across various city sectors based on data analytics and powered by artificial intelligence. It also provides trend forecasts based on machine learning to illustrate how specific sectors could be impacted by local and global developments.
Digital Dubai will also showcase Dubai Monitor, an advanced platform using artificial intelligence to continuously collect and analyze data. It detects and predicts anomalies with high accuracy and correlates changes with local and global events and news, featuring a dynamic dashboard that updates in real time.
DubaiFAL offers an interactive dashboard that enables a deeper understanding of public perceptions regarding Dubai and its services. It collects feedback and analyzes social sentiments using a multidimensional approach.
Another key service is Smart Employee, an AI-powered app that encompasses all HR and financial systems. It integrates with over 62 key services and provides access to more than 200 services for over 76,000 employees across 76 government entities. The app streamlines HR processes such as leave requests, approvals, and internal communication, saving up to 95 percent of time spent on administrative tasks. It also enables managers to monitor and assess team performance and delegate tasks efficiently.
Also showcased at the Dubai Pavilion is DubaiNow, an application that consolidates all city services in Dubai. It allows users to digitally access over 320 city services from more than 50 government and private entities.
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Secure digital identity with UAE PASS
Another featured service is UAE PASS, the secure national digital identity for citizens, residents, and visitors in the UAE. It enables easy identity verification using facial recognition, provides unified access to a range of digital services, allows document signing and verification, and facilitates secure digital document sharing. The number of entities providing their services through the digital identity app stands at 358, including 60 federal entities, 173 local government entities, and 125 private entities, collectively offering over 15,000 services.f
GITEX EUROPE x Ai Everything 2025 was launched during GITEX GLOBAL 2023 in Dubai, the world’s largest tech event brand. The show is seamlessly integrated with the GITEX network of tech and startup events held in seven countries across four regions worldwide – Germany, Morocco, Nigeria, Singapore, Thailand, UAE, and Vietnam.
