Warner Bros. Discovery (WBD) announced today a strategic minority investment in OSN Streaming Ltd., a subsidiary of Dubai-based OSN Group. Through this minority stake, WBD reinforces its commitment to the region’s rapidly growing streaming landscape.
This investment builds on OSN’s market leadership in MENA’s streaming industry. OSN has continued to evolve its offering, securing long-term partnerships with major global players, including its exclusive deal with HBO in 2022, and acquiring a majority stake in Anghami Inc. in April 2024.
“It’s our goal to tell the greatest stories, whilst innovating our products and distribution channels. OSN has been a great partner and custodian of our content, making this union partnership a natural step for WBD,” stated Jamie Cooke, executive vice president and managing director, Central Europe, Turkey and Middle East at Warner Bros. Discovery.
Partnership to introduce high-quality, locally produced content
WBD’s strategic investment in OSN reflects the company’s prioritization of working with the best creative talent, advancing technologies and forging key partnerships to fuel continued growth, with global streaming subscribers across Max and Discovery+ now standing at nearly 117 million.
“Through this deal, we’re delighted to announce that both OSN and Warner Bros. Discovery will invest in high-quality, locally produced content, ensuring a richer and more diverse offering for viewers,” Cooke added.
WBD expands regional footprint
The partnership with OSN also underscores WBD’s sustained expansion in the MENA region, reinforcing its presence in one of the world’s most dynamic entertainment markets. Since establishing its regional office in Dubai in 2012, WBD has steadily deepened its footprint, bringing world-class entertainment to audiences across the region.
“This investment is a significant milestone in OSN’s growth journey, reinforcing our dedication to delivering unique and compelling content. It also bolsters our commitment to expanding our investment in local content, broadening its reach beyond MENA to global audiences,” commented Joe Kawkabani, CEO of OSN Group.
The transaction advisors included Kamco Investment Company K.S.C and the Abu Dhabi office of Skadden, Arps, Slate, Meagher & Flom LLP for OSN Group, and A&O Shearman for WBD.
