Alexander Heller, CEO and Founder of HyperSpace, spoke about the “House of Hype” launch during an interview with Economy Middle East at the recent Arabian Travel Market (ATM) event.
He said it was a massive 100,000 sq ft park at Dubai Mall that was dubbed the most innovative location-based entertainment attraction in the world. The project takes the strategies and tactics of the social media world and gaming, in particular, and built a physical front for the attractions.
The novelty is that park entertainment is powered by tokens incentivized by digital assets, carrying a very WEB3.0 identity to them.
Click on the video to learn more about this exciting company and its offerings.