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Gitex Global 2024: e& UAE, Airbus partner to enhance enterprise communication solutions

The partnership seeks to deliver state-of-the-art communication solutions to the enterprise market
Gitex Global 2024: e& UAE, Airbus partner to enhance enterprise communication solutions
The formal MoU was signed during a ceremony at GITEX Global 2024 on e& booth. (Photo Credit: e& UAE)

e& UAE, in collaboration with Airbus’ Public Safety and Security (PSS) unit, has announced a partnership aimed at providing cutting-edge communication solutions to the enterprise sector.

The official Memorandum of Understanding (MoU) was signed during a ceremony at Gitex Global 2024, held at the e& booth. The event was attended by Abubaker Mohamed Almarzooqi, vice president of Government Sales for Security, Critical Infrastructure, and Public Safety at e& UAE, and Thibaut Faivre, head of Sales and Program Delivery for the Middle East, Africa, and India at PSS. This marked the commencement of a strategic alliance, underlining its significance for the industry.

Read more: Gitex Global 2024: Collaboration between Ericsson, e& UAE unlocks 5G capabilities for app developers

With the introduction of mission-critical Push-to-Talk and Push-to-Video (MC-PTX) services, e& UAE aims to lead the digital transformation of the enterprise market. Also, these services will provide users with dependable audio and video communication, along with innovative features and capabilities vital for success in today’s fast-paced business environment.

Commitment to advanced communication solutions

Thibaut Faivre expressed his enthusiasm for the partnership, emphasizing the excitement about collaborating with e& UAE to provide the MC-PTX platform, Agnet, to enterprise customers across the UAE. He further noted that this alliance would promote the adoption of advanced communication and collaboration solutions and strengthen digital transformation efforts across various sectors, driving enhanced efficiency and innovation.

Abubaker Mohamed Almarzooqi remarked that the partnership with Airbus reinforces their commitment to offering state-of-the-art communication solutions that empower enterprise clients. Additionally, he highlighted the potential to improve operational efficiency and accelerate digital transformation by leveraging a multi-tenant critical communication solution, further cementing their leadership in the enterprise market. He also pointed out that this collaboration reflects their dedication to innovation and a focus on delivering real benefits to customers, enabling them to succeed in a rapidly changing business landscape.

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