Saudi Arabia’s pavilion has celebrated a historic milestone by welcoming over one million visitors at Expo 2025 Osaka. Since opening on April 13, the pavilion has hosted 1,137 events, with 1,021 held inside the Pavilion and 116 within the Expo 2025 Osaka venue.
“We are honored to mark this significant milestone and the Saudi Arabia pavilion’s success in reaching 1 million visitors, which underscores Saudi Arabia’s commitment to showing its transformation under Vision 2030 and inviting the world to experience its heritage and foster cultural exchange. As we move towards reaching the next million, the pavilion remains committed to inspiring visitors to learn about Saudi Arabia’s achievements, and we look forward to deepening impact and welcoming the world,” said Dr. Ghazi Faisal Binzagr, Ambassador of Saudi Arabia to Japan and Commissioner General of the Saudi Arabia pavilion.
Saudi Arabia gears up for Expo 2030 Riyadh
Saudi Arabia’s Expo 2025 Osaka pavilion, the second largest after the host country, Japan, is designed by Foster + Partners to showcase Saudi Arabia’s rich heritage and culture and demonstrate the country’s goals of fostering sustainable and empowered societies.
Made from lightweight Saudi stone, the pavilion design creates a spatial experience that echoes the exploration of towns and cities throughout the country, reflecting the Kingdom’s deep-rooted cultural heritage.
Providing a multi-sensory experience that showcases Saudi Arabia’s transformative journey under Vision 2030, the Expo 2025 Osaka pavilion shares the Kingdom’s commitment to enhancing the quality of life through innovation and technological modernization. The pavilion has also been recognized for its innovation, style and impact at the 2025 New York Architectural Design Awards by winning Gold under the “Cultural Architecture – Interactive and Experiential Spaces” category.
“Our participation in Expo 2025 Osaka embodies our strong relationship with Japan, marking 70 years of diplomatic relations this year. As we journey towards Expo 2030 in Riyadh, we will leave a legacy here in Osaka. Expo 2030 Riyadh will be a testament to Saudi Arabia’s transformation as a global destination – and we are eager to welcome the world to Saudi Arabia,” added Binzagr.
Read: Saudi Arabia welcomes 116 million tourists in 2024, achieves $75.7 billion in tourism spending
Pavilion to host over 700 events
Featuring over 700 events through the Expo 2025 Osaka program, ranging from live performances, dances and traditional shows, visitors to the Saudi Arabia pavilion can experience a wide range of Saudi culture, heritage and art through programs. These include Ahlan Wa Sahlan, We Are Saudi Arabia, The Botanist Augmented Reality experience, and musical and artistic performances at the Cultural Studios.
The pavilion will also host signature events celebrating Saudi Arabia’s most important milestones, including Saudi National Day on September 23. In addition, the Saudi Arabia pavilion offers an exciting visitor journey across seven immersive rooms and galleries, from The Evolving Cities, Sustainable Seas, Unlimited Human Potential and The Pinnacle of Innovation, where every visitor can see up close the Kingdom’s global impact.
